ViSTARS builds the technology that buys, routes and sells programmatic media. Take the one module that removes your biggest dependency, or run all six as a platform of your own.
Each module does one job between a budget and an impression. Own one to replace your most expensive dependency, or run them together as a platform under your own brand.
Buy display, video, native and connected TV, and serve the ads from the same system. Reach people by location, device, audience and time of day. Buy through private auctions and direct deals, with first-party audiences from Vi-DMP.
Sell owned and retail media with your own pricing rules, your choice of buyers and clear reporting, under your own brand.
One connection to many supply sources, with the path and the margin in your hands. Every seller is listed in a public sellers.json.
Your own audience data, ready to use in the same system that buys the media. Reach your best customers again, leave out people who never convert, and find more people like your best ones.
One screen for campaigns, inventory and reporting across buying, selling and the Exchange. It connects to your other systems.
Automated optimization for performance and margin, tested on your traffic before it goes live. Add it to the DSP or the SSP when you need it.
Every delivery comes with source code and documentation, and our engineers can stay beside yours through the transition. The architecture, the data model, the delivery package and the deployment plan are in the technical briefing.
Technical support and maintenance releases come under a services agreement.
A working session with our senior engineers on your supply paths, your contracts and the module that would pay for itself first.